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Enhance your knowledge and education with these informative webinars.  Listen to the experts and become one yourself as you learn about industry best practices to combat pathogens in your salon or spa. Also, there are various webinars on business, leadership, wellness, and sustainability. Visit often as well be posting new webinars on a regular basis. Want to get advanced notice about upcoming webinars? Subscribe to our blog (scroll to bottom of page)—thanks for your interest.

July 7, 2021

Sustainability in a Post-Pandemic World (36 minutes)

Learn how to evaluate sustainable options for your salon or spa that will benefit both the environment and your bottom line. Join Julie Keller Callaghan and Heather Mikesell, co-founders of Well Defined, as they guide you through the challenges surrounding sustainable options in a post-pandemic world. You will learn: Unique sustainability challenges and solutions for your business. How to build cleaning and disinfection protocols that will improve your environmental footprint. How to communicate your dedication to sustainability with your clients. […]
July 7, 2021

Three Steps for Choosing the Ideal Disinfectant for Your Spa (21 minutes)

Although COVID-19 has put a spotlight on infection prevention like never before, killing pathogens through routine cleaning and disinfection is business as usual for [medical] spas. However, failing to “read the fine print” when selecting and using your disinfectant can have serious consequences, from disease outbreaks to occupational safety issues and even damage to expensive equipment. Safe and effective cleaning and disinfection is a balance between choosing the right product for your [medical] spa, and pairing it with appropriate application […]
July 7, 2021

Holistic Pillars of Spa & Wellness Leadership (27 minutes)

Everyone wants to be the best leader they can be for their teams, especially in these trying times. We’ll look at 3 different approaches to leading, discuss which are most effective in particular situations, and strategize about how you can personally round out your leadership tool kit. In this webinar, you’ll learn about… Identifying the differences between managing and leading Looking at leadership from a 3-pillared holistic perspective Strategies to personally engage each of the 3 pillars About our speaker: […]
July 7, 2021

Cutting Through The Noise: Facts, Fiction, Myths and Misconceptions of Safe Disinfection (39 minutes)

It seems like everywhere we look; we are bombarded with equal parts information and misinformation when it comes to our health. Cleaning and disinfection are no different, with new products constantly popping up and being touted as the silver bullet in our fight against infection. Review the facts and the fiction behind marketing claims. Important concepts to consider when choosing the right disinfectant for your practice. Tips to evaluate the best practice for disinfection to ensure compliance.
July 7, 2021

The Ins and Outs of an SOP Manual, Your Not so Secret Weapon for Success (46 minutes)

A strong SOP manual allows you to create a smooth operation and focus your team on what you want to happen within your Spa or Salon. Everything on your mind is written down so expectations are met. As a leader, knowing that the procedures are set, will allow you to focus on other essential parts of the business while supporting the management of the team. During this webinar, Valerie discusses the following: Understand the importance of the SOP Manual and […]
July 7, 2021

From Panic to Zen: Professional Beauty’s resilience in the face of a pandemic (63 minutes)

When the pandemic hit, the professional beauty industry was shaken to its core. Salons and spas were suddenly forced to navigate ever-changing guidelines whilst working diligently to keep staff, and clients safe. This isn’t the first pandemic and it certainly won’t be the last, however, the newly implemented changes have set them up for success in the future should a situation like this arise again. Listen as this group of experts reflect on the changes they observed in the industry […]
July 7, 2021

Wellness & Spa Solutions to Navigate the New Normal (50 minutes)

COVID-19 has shaken the industry, leaving us all wondering, when will we go back to business as usual. As we reopen and rebuild, questions will continuously arise. In this webinar, Joanne Berry presents Ideas, Statistics, Sanitation & Game Plan Discussion to help navigate the new normal.
July 7, 2021

Cleaning and Disinfection in the Post Pandemic World (43 minutes)

Although COVID-19 has catapulted the concept of infection prevention to the forefront of our daily lives, the rules of the game haven’t changed when it comes to cleaning and disinfection. However, this increased awareness of the importance of infection prevention and clear understanding of the general public and clients play in disease transmission gives us an opportunity to examine whether our protocols are up to scratch. Also, many guidelines and regulations have been updated to expand on best practices for […]
July 7, 2021

A Guide to Choosing a Disinfectant That Keeps You and Your Clients Safe (44 minutes)

Looks can be deceiving and in some cases deadly. A surface may look sparkling clean to the naked eye, but there could be pathogens waiting to infect you or your clients. Disinfectants may advertise that they kill COVID-19, but did you know it is not enough to just spray and wipe? In this presentation, Nicole Kenny explains the importance of cleaning and disinfection and how to successfully go about doing it. She also reviews key characteristics of a disinfectant that […]
July 7, 2021

Protecting Your Spa’s Reputation through Sanitation Practices (66 minutes)

Reputation is crucial for your spas overall success and growth. However, poor hygiene and sanitation practices can contribute to health violations and negative customer reviews, which can slow down your business. This webinar will reveal how promoting your cleaning and disinfection practices can ensure client safety, build customer trust and protect your business. In this webinar, Siobhain Sweetingham BSc., Infection Prevention Expert for Virox ProBeauty and Rejuvenate Disinfectants, will address: How to educate your clients on your sanitation practices and […]
July 7, 2021

Ask An Expert – Cleaning and Disinfection (71 minutes)

Presented by: Nicole Kenny, HBSc, Assoc Chem Vice President – Professional & Technical Services As restrictions begin to ease, and we begin to review our operating procedures, there is one thing that we all have in common, infection prevention has become everyone’s business. People from around the globe, just like you, are trying to navigate proper bio security protocols, and you probably have a few questions. Nicole answered a few burning questions from a number of industries and we recorded this […]